Ideation Center

The Ideation Center is the leading think tank for Strategy& in the Middle East. We aim to promote sustainable growth in the region by helping leaders across sectors translate socioeconomic trends into actions and better business decisions.

Focus areas

The team

Dima Sayess

Dima Sayess
Partner, Middle East

Dima Sayess is a Partner with Strategy& and the lead of the firm’s Ideation Center in the Middle East. She has more than 15 years of experience in consulting in the region.

Dr. Mark Esposito

Dr. Mark Esposito
Senior Advisor, Middle East

Dr. Mark Esposito serves as a Senior Advisor with the Ideation Center at Strategy& in the Middle East.

Melissa Rizk

Melissa Rizk
Senior Fellow, Beirut

Melissa Rizk is a senior fellow with the Ideation Center at Strategy&. She has experience in Public Sector projects, mainly in strategic planning, operating model design and process development.

The board

Dr. Raed Kombargi
Partner, Middle East

Dr. Raed Kombargi is a Partner with Strategy& and the leader of the firm’s Energy, utilities, and resources practice in the Middle East.

Dr. Youssef Boutros-Ghali
Economist, former Finance Minister of Egypt

Dr. Youssef Boutros-Ghali is an Egyptian economist who served in the government of Egypt as Minister of Finance from 2004 to 2011.

Stephen Anderson
Middle East Strategy and Markets Leader, PwC Middle East

Stephen is the Clients and Markets Leader at PwC in the Middle East, and a member of the PwC Middle East Executive Board.

Jad Hajj
Partner, Middle East

Jad Hajj is a Partner with Strategy& and the leader of the firm’s Telecommunications, Media, Technology, and Digital practice in the Middle East.

Fadi Adra
Partner, Middle East

Fadi Adra is a Partner with Strategy& and a member of the Public Sector practice.

Dr. Yahya Anouti
Partner, Middle East

Dr. Yahya Anouti is a Partner with Strategy& and a member of the firm’s Energy, Chemicals, and Utilities practice in the Middle East.

Joanne Alam
Senior Director Knowledge, Marketing and Communications, Middle East

Joanne Alam is the Senior Director of Knowledge and Marketing and Communications with Strategy& in the Middle East.

Explore further

[Video] Time to future proof: A blueprint for holistic urban resilience

The COVID-19 pandemic has been a severe test of the ability of cities to withstand unexpected shocks. Cities in the Middle East and North Africa should respond by developing “resilience blueprints” to build the institutional capacities that can help them reduce exposure to threats and minimize vulnerabilities, capacities that will help them to respond, recover, and transform. Watch this clip to learn more, or download the study.

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[Video] The 10 trends shaping the UAE’s youth sector after COVID-19

Strategy& worked with the Emirates Youth Council to identify and synthesize the top 10 trends that have been accelerated by the COVID-19 pandemic and that over the next decade will shape the UAE’s youth, who are aged 15-35 and are 50 percent of the UAE population. By understanding these trends, the relevant entities can tailor the right policy responses to each trend, thereby adequately supporting UAE youth to overcome the challenges they face and create socioeconomic opportunities. Watch this clip to learn more, or download the study.

Watch all clips

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Contact us

Ideation Center
General enquiries, Strategy& Middle East

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